Supreme x Michael Jackson Collection

All Hypebeast can breathe a sigh of relief, Supreme has unveiled its Michael Jackson collab. Now with that said 90% of buyers may not get the cultural importance of Michael Jackson (thank god for google) but i digress. Although this is probably the most basic design it will still be a cop in my book, just on the fact that MJ is on the shirt. What do you think........?

Kanye West Announces New Design Company Called DONDA

"Kanye West has announced the launch of his new design company, DONDA, set to create “products and experiences” for people. The company will encompass 22 different divisions, including architects, graphic designers, directors, producers, social media experts, publishers, lawyers, nutritionists, scientists, doctors, teachers, A&R’s, etc. Through numerous tweets, Yeezy revealed that he intends to “help simplify and aesthetically improve everything we see hear, touch, taste and feel.”

The multifaceted artist further clarified recent reports about his upcoming clothing line for women by negating that it would be named “DW” after his mother, Dr. Donda West. “The name of the line is Kanye West not DW,…the DW was a design element placed on the invite in homage to my mom.” All the proceeds from his hit albums like The Throne’s Watch the Throne have been invested in his entire endeavor within the fashion world. “You guys might think I have some type of backing for my line but I don’t,” Kanye said. “I did the first fashion show out of my own pocket and used the money I made touring to follow my passion. I’ve been working at this for 8 years now.”

In addition, he offered a personal recount on his deep dedication in fashion, asserting that his international reputation has been rather an obstacle than help.
“For the first 16 or 17 years of my life the only thing I knew about my woman’s clothing was what my Mom would wear. I guess some critics would joke that I still don’t know anything LOL. The teachers said I couldn’t focus… I used to get kicked out of class for bringing dirty mags and drawing Nikeys in 4th grade…Being a celebrity has afforded me many opportunities but has also boxed me in creatively,” Kanye revealed. “What good is fame and prestige if you can’t use it to help people… I want to help by doing what I know how to do best .. create.”

Furthermore, Kanye stated that he intends to reshape the American school system, which he says was “designed to turn people into factory workers.” That includes starting a summer school with director Spike Jonze. “There are so many broken systems from the economy to school systems jail systems… we need experts for this.” 

Below is a little comic relief from Jimmy Kimmel about Kanye's new concept "DONDA"

Source: HB

SK8THING: Graphically Masked

HBTV: SK8THING - Graphically Masked from HBTV on Vimeo.

"Veteran streetwear designer Sk8thing has a knack for building brands while maintaining an elusive, mysterious, superhero-like identity. Continuing his unpredictable style, the Japanese artist teams up with familiar colleagues Hishi and Toby Feltwell, collaborators of BAPE and BBC, to form a triumvirate of design talents under the brand name C.E.

 The above video offers a glimpse into C.E.’s philosophy as well as the brand’s early influences. Working from the opposite spectrum of fashions recent vintage workwear revival, the world anxiously awaits for C.E. to provide something a little different than the current crop of graphically-based brands."

source: HB

Hipster Vs. Hypebeast.. Which one are you??

Hipster  Wikipeda Definiton: is a slang term that first appeared in the 1940s, and was revived in the 2000s and 2010s to describe types of young, recently settled urban middle class adults and older teenagers with interests in indie rock, independent film, magazines such as Vice and Clash, and websites like Pitchfork Media. In some contexts, hipsters are also referred to as scenesters.



Urban Dictionary Defintion: Hipsters are a subculture of men and women typically in their 20's and 30's that value independent thinking, counter-culture, progressive politics, an appreciation of art and indie-rock, creativity, intelligence, and witty banter. The greatest concentrations of hipsters can be found living in the Williamsburg, Wicker Park, and Mission District neighborhoods of major cosmopolitan centers such as New York, Chicago, and San Francisco respectively. Although "hipsterism" is really a state of mind,it is also often intertwined with distinct fashion sensibilities. Hipsters reject the culturally-ignorant attitudes of mainstream consumers, and are often be seen wearing vintage and thrift store inspired fashions, tight-fitting jeans, old-school sneakers, and sometimes thick rimmed glasses.

Scooby doo American Apparel
 inspired Hipsters

 Both hipster men and women sport similar androgynous hair styles that include combinations of messy shag cuts and asymmetric side-swept bangs. Such styles are often associated with the work of creative stylists at urban salons, and are usually too "edgy" for the culturally-sheltered mainstream consumer. The "effortless cool" urban bohemian look of a hipster is exemplified in Urban Outfitters and American Apparel ads which cater towards the hipster demographic.

Mikey Rocks & Chuck Inglish of
"The Cool Kids" are considered "Hipster Rap"

Despite misconceptions based on their aesthetic tastes, hipsters tend to be well educated and often have liberal arts degrees, or degrees in maths and sciences, which also require certain creative analytical thinking abilities.

The New Boyz.... 

The term "hipster" i think has taken a some what turn for the worst over the years. As dubbing these kids with their skinny denim and vintage style as something to be joked about or laughed at... it's a Culture. Lets look at todays pop culture , The hip hop group the New Boys, in my opinion, killed the whole term. I can kind of attribute that to the exsessive amounts of colored denim and loud colored sneakers, but how am I to judge what another person thinks is fly. Look at the defintions of the word "hipster" and you will see that being labeled as one is not nesscessarly a bad thing seeing as its a 50 year old term!

It's actually funny because MTV is doing a casting call on HIPSTERS... for a new show called "I want my Pants Back" Here's a portion of the Casting call;

If you are not sure if you can portray a hipster, answer these questions:

Do you own skinny jeans, old school chucks, cabbie hat, the 70′s vest, an ironic t shirt or hat, a fitted sweater, flannel shirt, or chunky lens-less glasses? Do you drink PBR, have an ironic mustache, have a blog that allows you to post pictures you took with your digital camera? Been called a hipster? Deny being a hipster, but own various wardrobe and sport an asymetrical hair style that is considered Non-Mainstream? Smoke Parliaments? Got any cool tattoos? Perhaps one of a star, maybe on your wrist or elbow? Own a vintage dress or have an awesome beard?

If you answered yes to any of these questions, you could be starring in the new pilot. Again, the name of that show is I Just Want My Pants Back. Leave it to MTV to Ruin Everything and Turn kids into what we like to Call HYPEBEASTS...



Hypebeast
Urban dictionary definition: A person who follows a trend to be cool or in style.

A person who wears what is hyped up.Everyone is a hypebeast. You wear the clothes you wear becasue you think someone will notice it, and think it is nice. And that itself will determine what you think is nice. Everyone including me, the person writing this definition, is a hypebeast.

Ok now that you have read that definition, what do you think? Now I can believe that everyone is a Hypebeast at some point. For instance, I myself often wear too many trends at the same time which is a characteristic of a Hypebeast. but  you have to ask yourself , "Do I do this to get noticed or is this how I truly want to dress." Every guy or girl will say "I'm wearing this because it is something that i want to wear" but the sad truth is that your lying. Hear me out, we all have said the words " IM GONNA KILL EM WITH THIS ONE". Now the question is who do you want  impress? I look at it as men impress men and women impress women, ill explain. We do things to impress or seek the approval of our peers in most cases, so I may wear something or a brand that only my gender would know about! I mean lets face it most ladies have no idea what the "Jamison Edition SB Nikes " are on 1st glance but another male does . So my final question...........is being a Hypebeast more gender related or society related??

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ARE YOU A SNEAKERHEAD???

ARE YOU A SNEAKERHEAD??!?!

Are you a SneakerHead?? What exactly IS a SneakerHead??? Most people have their own defintion and what they think a "SneakerHead" is. Let us get deeper and give our definition and our thoughts about the term and its meaning.  rockin ANDROID HOMME sneakers SNEAKER·HEAD [snee-ker-hed] –noun Slang . 1. A person who collects limited, rare, or flat out exclusive kicks. 2. A person with background or knowledge of certain sneakers & looks at shoes as artwork. That cat always rocks rare sneaks. Dude HAS to be a sneakerhead. YES! A Sneakerhead to us is someone who is a mere collector of art and appreciates everything about it. When most people think of SneakerHeads and they think of the guy that goes out and buys every single 'it" shoe that comes out, we would consider that a "HYPE BEAST". BINGO! HYPE·BEAST [hahyp-beest] –noun Slang . 1. A person who only follows a trend to appear cool or in style 2. A person who wears what is hyped up because they lack sense of style or originality. He is wearing Ed hardy jeans, an Ed hardy hat, an Ed hardy shirt & Ed hardy shoes!  He is an Ed hardy Hypebeast! Luda rockin his Android Homme Propulsion II sneakers Now we all know some of the obvious choices when it comes to shoes or sneakers.Those key shoes that everyone has in their closet... Jordan's, certain Nikes, Shell toes etc. But there's another world out there that consists of shoes that may get looked over and definitely need to be added in your closet. Probably names that most of you have NEVER even heard of! Here at THE STREET EVOL we will help those of you who need to get hip! Lets start with a Cali based sneaker company named ANDROID HOMME. I know It sounds like a French phone but for real, these shoes look like futuristic sneakers! Worn by the likes of Luda and swag heavy pro athletes. Owning a pair of these basically graduates you to a Sneakerhead. Check them out!..... Android Homme Mach 1 Red Patent Jet pack 2 Mercury (grey) Android Homme Propulsion Hi II Android Homme (Leather sneakers)  Android Homme (Jet pack 1) Of course Android Homme certainly isn't the only artistic sneaker makers out there. Here are some others brands that you should also check.. Raf Simons Vandal  PF Flyers Louis Vuitton by Kanye West Gucci Sneakers and for you ladies.... Christian Louboutin Rantus Sneakers Now we are not saying do not go get Jordan's everytime they come out.. because lets face it, Jordan's are dope and hard as hell to get!  However as a Sneakerhead you have to understand that Shoes are considered art work, the more rarer the better. Here is a question to ask yourselves, say you want to buy a painting for your house and you are stuck choosing between a very rare painting or a painting that everyone and their mother has already. Would you pay thousands of dollars for the painting that everyone has?  No! You would get  that diamond in the ruff! Even though it may not be the the top selling artwork or the most popular, it has character to it and you are being original. It is the same with sneakers! Especially if you are going for style.  A true SneakerHead focuses on a shoe that has characteristics that embody their own personality. That could even be Chuck Taylor, Lugz, or whatever you like but just know that whatever shoe(s) you pick make sure they are shoes that represent you or have everything you would want in in them, not just because they are popular. Consider them that "rare painting", because lets face it, shoes are shoes but ART IS BEAUTIFUL! If you think you are a Sneakerhead  or you collect sneakers take this quick Survey so we can get some info on you! http://svy.mk/gBZvmN STREET EVOL IS STREET LOVE! contact us! Email: thestreetevol@gmail.com Facebook.com/thestreetevol Twitter @theStreetEvol